This book explores the crucial role of public acceptance in advancing green growth, decarbonization, and rapid advancements of renewable energy technologies. It shows that public acceptance is as critical as technological innovation, given the significant infrastructure, land use, and behavioral changes required for a successful transition toward a carbon-neutral society. It provides theoretical frameworks tested in real-life case studies from around the world. The authors analyze the main drivers and barriers of technology in conjunction with the central role of public acceptance. It discusses the policies and measures needed to promote behavioral changes by highlighting successful strategies as well as failures.

Features

• Discusses all important topics surrounding public acceptance of renewable energy technologies.
• Analyses and systematizes theoretical frameworks of public acceptance of renewable energy technologies.
• Includes practical case studies to illustrate theoretical frameworks.
• Presents inclusive policies and communication strategies that foster public acceptance of renewable energy technologies.
• Provides empirical data from other studies and variations in acceptance across regions and demographic groups.

This is a comprehensive resource for professionals, researchers, graduate students, economists, policymakers in the energy industry and environmental management, and those interested in renewable energy usage and transition, sustainable development, and climate change mitigation.

Asta Mikalauskienė is a Professor at Vilnius University, Kaunas Faculty, Lithuania. Her research focuses on sustainable development, sustainability assessment, sustainable behavior, and corporate social responsibility. She has authored numerous scientific articles in high-impact international journals and monographs, contributing to the advancement of sustainability science and policy. Her work explores innovative methodologies for assessing sustainability performance, promoting responsible business practices, and fostering behavioral change toward sustainable consumption and production.

Dalia Streimikiene is a Leading Researcher at Vilnius University, Kaunas Faculty, Lithuania. Her main areas of research are sustainable development, sustainability assessment, corporate social responsibility. She is an author of more than 200 papers in international journals and several books. She has been invited as an Editor for several special issues of Sustainability journal and she is the Editor-in-Chief of the International Journal of Transformations in Business and Economics.

Ignas Mikalauskas is an Assistant Professor at Vilnius University, Kaunas Faculty, Lithuania. He holds a PhD in Economics and specializes in sustainable energy, climate change mitigation and the public acceptance of renewable energy technologies. His research focuses on the economic and policy dimensions of energy transitions, exploring strategies to improve sustainability and societal engagement in the adoption of renewable energy solutions.